Who Ranks

Etsy Search Ranking Checker

The Etsy Search Ranking Checker shows which listings rank for a keyword, with price, shop, 30-day sales and revenue, and can highlight your own shop in the results.

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About the Etsy Search Ranking Checker

See who wins a search on Etsy

Before you compete for a keyword, it helps to see who already holds it. The Etsy search ranking checker takes one phrase and lists the listings that rank for it, each with its photo, title, shop, price, 30-day sales and estimated revenue. Add your shop name in the optional field and your listings in the results are highlighted, so you can check your Etsy ranking without scrolling through page after page of search results.

Questions it answers

  • Does my listing show up for the keyword I wrote it around?
  • Which listings rank on this phrase, and how many sales do they make?
  • What price, photo style and title structure do the strongest listings share?
  • Is the phrase spread across many shops, or do a few shops hold most of the spots?

Who it is for

Sellers who have just updated a title or tags and want to know whether the change helped. Print-on-demand shops checking whether a design sits among the leaders for its main phrase. Anyone planning a new product who wants to study the field before buying stock or uploading designs.

Why rank matters on Etsy

Shoppers tend to click listings near the top of the results, so a listing buried deep in search can go unseen no matter how good it is. Etsy decides placement using many signals, including how well the title and tags match the search, the quality of the listing and the shop's record with customers. Looking at the listings that win a phrase shows you what those signals add up to in practice.

An example check

Suppose you sell personalized cutting boards and enter "personalized cutting board" with your shop name. In this example, your listing appears in the results with 6 sales in the past 30 days, while the leading listings show 80 to 150 sales at prices between $35 and $60. Their titles open with the occasion, such as "wedding gift" or "gift for mom". That gives you two concrete changes to test: lead your title with the occasion, and ask whether your $28 price signals lower quality next to the leaders.

How to read the results

Each row is one listing that ranks for your keyword. Every column can be sorted: order by 30-day sales to see the strongest sellers, by revenue to see where the money goes, or by price to see how the market is spread from budget to premium.

Price is the listing's current price. 30-day sales counts estimated orders over the past month, and revenue is the estimated income from those sales, both drawn from Etsy marketplace data tracked by eMarketInsight. A listing that ranks but sells little may be new or poorly priced. One that keeps selling week after week has proven demand behind it.

Type your shop name in the highlight field to mark your own listings. If none are marked, your listing is not among the ranked results for that phrase yet. Check that the exact phrase appears in your title or tags and that the listing sits in a fitting category, or target a narrower phrase. Keep in mind that Etsy can tailor results to the shopper and their location, so treat this table as a view of the market rather than the exact page any one buyer sees.

Frequently asked questions

How do I check where my listing ranks on Etsy?
Enter the keyword and your shop name. If your listing is among the ranked results, it is highlighted in the table next to the competing listings, with its sales and price.
Why is my listing not showing up for my keyword?
Common causes are a title or tag set that does not contain the phrase, a category that does not match, or competing listings with far more sales. A narrower phrase with fewer competitors is often easier to win.
Is the Etsy rank checker free?
Yes. You can check 10 keywords a day before you need an account, and re-checking a keyword within an hour does not count toward that limit.
Are the sales and revenue numbers real?
They are estimates based on Etsy marketplace data tracked by eMarketInsight. Use them to compare listings with each other rather than as exact figures.
Does everyone see the same Etsy search results?
Not exactly. Etsy can tailor results to each shopper, so positions vary from person to person. This checker shows the listings that rank for the phrase across the tracked data.
How often should I check my Etsy search ranking?
Check after you change a title, tags or price, then again a week or two later. Rankings shift as new listings appear and sales build up, so one check is only a starting point.