Rising Keywords

Etsy Trending Searches

Etsy trending searches ranked by estimated sales over the last 7, 14 or 30 days and refreshed every hour, so you can see what's trending on Etsy before you list.

Refreshed every hourAlways freeNo sign-up needed

Click a column heading to sort. Click a keyword for its full report.

About the Etsy Trending Searches

See what Etsy shoppers are buying right now

The Etsy Trending Searches board lists the search phrases that are moving the most product on Etsy at the moment. Each phrase is ranked by the estimated sales of the listings that show up for it, measured with Etsy marketplace data tracked by eMarketInsight. Pick a 7, 14 or 30 day window, type a word into the filter to narrow the list, and open any phrase to read its full keyword report. The board refreshes every hour and is always free.

Who it is for

  • New sellers who want to know what's trending on Etsy before they settle on a first product line.
  • Print-on-demand shops that can turn a rising phrase into a fresh design within days.
  • Established shops checking whether the phrases they already target are gaining or losing ground.

Why popular Etsy searches matter

Etsy search runs on the words buyers type. A beautifully made product can sit unseen if nobody searches for the phrase that describes it. Watching popular Etsy searches shows you which words carry real buying intent this week, and that knowledge shapes your titles, your tags and even the products you decide to make next. Broad gift phrases tend to hold the top spots for long stretches, while craft, decor and seasonal phrases climb and fall around them.

A worked example

Suppose you sell embroidered sweatshirts. You switch the board to 7 days, type sweatshirt into the filter, and notice that a phrase such as embroidered name sweatshirt ranks higher in the short window than it does in the 30-day view. That gap hints that demand is building. You open the phrase, check its competition in the keyword report, and if the numbers look workable you add a matching listing with the phrase near the start of the title and in your tags. This scenario illustrates the method; it is not a forecast for any real phrase.

Trends versus fads

Etsy trends come in two kinds. Some phrases stay near the top all year round. Others spike for a few weeks around a holiday or a viral moment and then fade just as fast. Comparing the three windows side by side helps you tell the two apart, so you put your effort into demand that will still be there when your new listing goes live.

How to read the results

Each row is one search phrase. The rank orders phrases by estimated sales in the window you picked, so rank 1 is the phrase whose matching listings sold the most. The sales figure is an estimate built from tracked listing activity rather than a number Etsy reports, so read it as a guide to scale, not an exact count.

  • 7 days surfaces short bursts and early movers.
  • 14 days smooths out the effect of one unusually busy weekend.
  • 30 days highlights phrases with steady, proven demand.

A phrase that sits higher in the 7-day view than in the 30-day view is gaining momentum. A phrase that ranks high in every window is dependable but usually crowded. Very broad entries, such as a single word or a generic gift search, are hard for a small shop to rank for, so scan further down for longer phrases that fit what you actually make.

To act on a phrase, click it to open the keyword report, where you can weigh competition and see the listings that currently win it. Browsing the board never uses your allowance; the keyword report it links to counts as a lookup, with 10 free searches a day without an account.

Frequently asked questions

What's trending on Etsy right now?
The board on this page answers that with live data. It ranks the search phrases with the most estimated sales over the last 7, 14 or 30 days and refreshes every hour. Gift phrases usually lead, with seasonal and craft searches moving around them.
How often is the Etsy trending searches list updated?
The data refreshes every hour. Switching between the 7, 14 and 30 day windows changes the period the ranking covers, not how fresh the data is.
Are these Etsy's official search numbers?
No. Etsy does not publish search counts. The rankings use Etsy marketplace data tracked by eMarketInsight, and every sales figure is an estimate.
How can I use Etsy trends without copying other sellers?
Treat a trending phrase as a signal of what buyers want, then make your own design or product to meet it. The trend tells you about demand; the item, photos and style should be yours.
Why do some trending phrases look too broad to target?
Broad phrases rank high because many different listings feed into them. They are handy for spotting a theme, but a small shop usually does better with a longer, more specific phrase from further down the list.
Do I need an account to see trending searches?
No. The board is open to everyone and does not count against any daily limit. Only the full keyword report behind each phrase counts as a lookup.