Product and keyword research, competitor and review analysis, listing checks and an FBA calculator for amazon.com sellers. The numbers are Amazon's own, from the Opportunity Explorer data it gives its sellers, and you do not need a seller account to read them.
01Product research
Size up a niche before you buy stock: searches, growth, conversion and the products already selling.
4 tools
An 8-part report on a product or niche, with an AI verdict to go, test or avoid.
Lookup + AI creditsUp to 50 niches, sorted and filtered by searches, growth or conversion.
1 daily lookupSearch volume, growth, click share and sales for every search term in a niche.
1 daily lookupAbout two years of monthly searches, prices, products and brands for a niche.
1 daily lookup02Competitors
See who wins a niche's searches, which terms a rival is found for, and what buyers complain about.
3 tools
The top 100 products in a niche by click share, with price, reviews and launch date.
1 daily lookupThe niches and search terms a product is found for, from its link or ASIN.
1 daily lookupWhat buyers in a niche praise, complain about and return, topic by topic.
1 daily lookup03Listing & profit
Check a listing against Amazon's rules, fill the search terms field, cut wasted ad spend and work out the FBA margin.
4 tools
Grades a title and bullets against Amazon's rules, with an AI rewrite on a free account.
Lookup + AI creditsThe most searched words your listing lacks, packed into 249 bytes.
1 daily lookupSearch terms that bring clicks without sales, ready for Sponsored Products.
1 daily lookupSize tier, FBA and referral fees, profit per unit, margin and ROI.
Free, no limitFrom a niche worth entering to a listing that converts, then a regular look at the competition. Each name jumps to the tool in the list above.
Filter niches by searches and growth, then run the full report on the ones that fit your budget.
List the search terms in the niche, check they hold up across the year, and see what a leading rival is found for.
Lead the title with the term that describes the product best, check it against Amazon's rules, then fill the backend search terms.
Enter the package size, product cost and ad spend to see profit per unit after Amazon's fees.
Track who takes the clicks in your niche, fix what buyers complain about, and stop paying for searches that do not sell.
The data costs no credits. Only the AI parts of two tools use them.
| Kind of tool | No account | Free account | Paid plans |
|---|---|---|---|
| FBA calculatorRuns in your browser. Nothing you type is sent anywhere. | No limit | ||
| Research lookupsEvery Amazon data tool, and the data in the product report and the listing optimizer. One allowance shared with the Etsy tools. | 3 a day | 10 a day | 1,000 to 12,000 a day |
| AI partsProduct report verdict 5 credits, listing rewrite 3 | – | 50 credits a month | 500 to 8,000 credits a month |
| CSV download of research tables | – | – | |
Lookups reset at 00:00 UTC, and repeating a recent search is free. A free account's lookups and credits start once you confirm your email. See every plan
Something else? Write to us from the contact page and a person replies within one business day.
Create a free account for 10 lookups a day and 50 credits a month. No card needed.